Aveeno Active Naturals Fragrance Free Skin Relief Body Wash Soothing Oatmeal 18 Ounce

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Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Aveeno Skin Relief Body Wash is well-positioned in the growing Indian premium body wash gel market.
Rs.1,629.75 Rs.2,500.00
Best price from Amazon.in Amazon.in

Details

Aveeno Active Naturals Fragrance Free Skin Relief Body Wash Soothing Oatmeal 18 Ounce

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Oatmeal and fragrance-free align with current consumer preferences. Euromonitor
Brand Strength 20 18 Aveeno is a trusted brand known for skin-friendly products. Brandwatch
Category Momentum 20 15 Growing demand for premium body wash gels in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar premium body wash gels. GfK
Competition 10 8 Facing competition from other established premium body wash brands. Kantar
Use-case Advantage 5 5 Suitable for sensitive skin, a key concern for Indian consumers. Nielsen
Final Market Score 100 76/100 (3.80/5) Aveeno Skin Relief Body Wash is well-positioned in the growing Indian premium body wash gel market.

India Trend Score

FactorRating (out of 5)Notes
Social Media Buzz0.0
Retail Presence0.0
Price Appeal0.0
Community Hype0.0
Festive Sales0.0
Performance in Climate0.0

Price Comparison

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Aveeno Active Naturals Fragrance Free Skin Relief Body Wash Soothing Oatmeal 18 Ounce

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Best price
Rs.1,629.75 Rs.2,500.00