Adidas Fresh Endurance 3 IN 1 Shower Gel for Men 400ml

Adidas Fresh Endurance 3 IN 1 Shower Gel for Men 400ml

About Product: The Adidas Fresh Endurance 3-in-1 Men's Shower Gel is a versatile product that can be used as a body wash, shampoo, and face wash all in one convenient bottle. With its refreshing scent and powerful cleansing abilities, this shower gel is perfect for the modern man on the go.

Key Features: - 3-in-1 formula for body, hair, and face - Refreshing scent - Powerful cleansing abilities - Convenient and easy to use

For whom: This shower gel is specifically designed for men who lead an active lifestyle and need a quick and effective grooming solution. Whether you're hitting the gym, heading to work, or going out for a night on the town, this 3-in-1 shower gel has you covered.

Pros: - Versatile product that saves space in your shower - Leaves skin feeling clean and refreshed - Eliminates the need for multiple grooming products - Affordable and long-lasting

Cons: - Scent may be too strong for some individuals - Not ideal for individuals with sensitive skin - May not provide enough moisture for dry skin types - Bottle can be slippery in the shower

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers 3-in-1 functionality which is popular among Indian consumers.	Euromonitor
Brand Strength	20	18	Adidas is a well-known global brand with a strong presence in India.	Brand Finance
Category Momentum	20	15	Growing demand for men's grooming products in India.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail Gazette
Competition	10	8	Facing competition from other established brands in the body wash gels segment.	Business Standard
Use-case Advantage	5	5	Addresses the need for convenience and efficiency in men's grooming routines.	India Retailing
Final Market Score	100	76/100 (3.80/5)	Adidas Fresh Endurance 3-in-1 Men's Shower Gel is well-positioned in the growing Indian men's grooming market.

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