PLIX THE PLANT FIX Peaches Lemon Detan Bump Eraser Scrub 200g Removes Tan Restores Skin s Moisture Reduces Dark Spots Uneven Skin Tone Reveals Softer Smoother Skin

PLIX THE PLANT FIX Peaches Lemon Detan Bump Eraser Scrub 200g Removes Tan Restores Skin s Moisture Reduces Dark Spots Uneven Skin Tone Reveals Softer Smoother Skin

Key Features:
- Removes tan and exfoliates the skin
- Restores skin's moisture
- Reduces dark spots and uneven skin tone
- Reveals softer, smoother skin
For whom:
Ideal for those looking to remove tan, improve skin texture, and reduce dark spots. Suitable for all skin types.
Pros:
- Effective in removing tan and exfoliating the skin
- Restores moisture to the skin
- Helps in reducing dark spots and uneven skin tone
- Leaves the skin feeling softer and smoother
Cons:
- May not be suitable for sensitive skin types
- Strong scent may not be suitable for everyone's preference
- Results may vary for individuals

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers multiple benefits like tan removal and skin restoration.	Vogue
Brand Strength	20	18	Established brand with positive customer reviews.	Amazon, Flipkart
Category Momentum	20	15	Growing demand for natural skincare products in India.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	8	Facing competition from both established and new brands in the segment.	HindustanTimes
Use-case Advantage	5	5	Addresses common skin issues faced by Indian consumers.	Elle
Final Market Score	100	76/100 (3.80/5)	Competitively priced body scrub with multiple benefits for Indian consumers.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—