Naturalis Lemon Grass Oil Pure and Undiluted Lemongrass Essential Oil for Aromatherapy Skin and Hair Care and Effective Insect Repellent 120ml

Naturalis Lemon Grass Oil Pure and Undiluted Lemongrass Essential Oil for Aromatherapy Skin and Hair Care and Effective Insect Repellent 120ml

Naturalis Lemon Grass Oil is a pure and undiluted lemongrass essential oil that is perfect for aromatherapy, skin and hair care, and as an effective insect repellent.

Key features of this product include its high quality, purity, and potency. It is extracted from fresh lemongrass leaves using a steam distillation process, ensuring that you get all the natural benefits of this powerful essential oil.

This product is ideal for anyone looking to improve their mental and physical well-being through aromatherapy. It can also be used topically to nourish and revitalize the skin and hair, making it a versatile addition to your daily beauty routine.

Pros of Naturalis Lemon Grass Oil include its potent fragrance, versatility, and effectiveness as an insect repellent. It can also help to reduce stress, improve mood, and promote relaxation.

Cons of this product may include potential skin sensitivity, so it is recommended to do a patch test before using it on a larger area. Additionally, some individuals may not enjoy the strong, citrusy scent of lemongrass.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Large size and pure undiluted formula meet consumer preferences.	Beauty Insider, Vogue India
Brand Strength	20	18	Established brand with positive consumer reviews.	Amazon, Flipkart
Category Momentum	20	15	Growing demand for natural body oils in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Business Standard
Competition	10	8	Facing competition from both local and international natural oil brands.	The Economic Times
Use-case Advantage	5	5	Versatile product with multiple benefits for skin, hair, and insect repellent.	Hindustan Times
Final Market Score	100	76/100 (3.80/5)	Strong brand and feature fit position Naturalis Lemon Grass Oil well in the growing Indian body oils market.

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