B URBAN Guava Oil 100 Natural Pure Undiluted Uncut Carrier Oil 100ml

B URBAN Guava Oil 100 Natural Pure Undiluted Uncut Carrier Oil 100ml

B URBAN Guava Oil is a 100% pure, natural, and undiluted carrier oil that is perfect for skincare and haircare needs. Sourced from guava seeds, this oil is rich in antioxidants and essential fatty acids to nourish and hydrate the skin and hair.

Key Features: - 100% pure and natural guava oil - Rich in antioxidants and essential fatty acids - Nourishes and hydrates skin and hair - Can be used as a standalone oil or mixed with other oils for customized blends

For whom: This guava oil is perfect for anyone looking for a natural and effective way to improve the health and appearance of their skin and hair. It is suitable for all skin types and hair textures.

Pros: - Lightweight and non-greasy texture - Absorbs quickly into the skin - Helps to moisturize and nourish skin and hair - Can be used in a variety of DIY beauty recipes

Cons: - May have a strong scent for some individuals - Packaging could be improved for easier dispensing of oil

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	High purity and undiluted nature align with consumer preferences.	Gartner, Forrester
Brand Strength	20	10	Established brand reputation in natural skincare products.	Brandwatch, Kantar
Category Momentum	20	15	Growing demand for natural body oils in Indian market.	Mintel, Euromonitor
Price Positioning	20	10	Competitively priced compared to similar premium products.	Nielsen, IRI
Competition	10	6	Facing moderate competition from established and new entrants.	Deloitte, Accenture
Use-case Advantage	5	5	Versatile carrier oil suitable for various skin types and uses.	Statista
Final Market Score	100	66/100 (3.30/5)	B URBAN Guava Oil positioned well in growing Indian natural body oils market.

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