Vaseline Healthy White Lightening Body Lotion 100ml

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Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Vaseline Healthy White Lightening Body Lotion 100ml is well-positioned in the competitive Indian body lotion market.
Rs.114.00 Rs.125.00
Best price from Amazon.in Amazon.in

Details

Vaseline Healthy White Lightening Body Lotion 100ml

About Product: Vaseline Healthy White Lightening Body Lotion is a dermatologically tested lotion that helps to lighten skin tone and provide deep moisturization.

Key Features: - Contains Vitamin B3 and triple sunscreens to protect skin from UV rays - Non-greasy formula that gets absorbed quickly into the skin - Provides long-lasting hydration and nourishment - Suitable for daily use

For whom: This body lotion is suitable for all skin types, especially those looking to lighten their skin tone and maintain healthy, hydrated skin.

Pros: - Lightens skin tone over time with regular use - Hydrates and moisturizes the skin without feeling heavy or greasy - Provides protection from harmful UV rays

Cons: - May not be suitable for those with extremely sensitive skin - Some users may not see significant results in skin lightening

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The lightening and moisturizing properties cater to Indian consumer preferences. Euromonitor
Brand Strength 20 18 Vaseline is a well-established and trusted brand in India. Brandwatch
Category Momentum 20 15 Body lotions are a fast-growing category in the Indian market. Mintel
Price Positioning 20 10 Competitively priced for the Indian market, offering value for money. AC Nielsen
Competition 10 0 Intense competition in the body lotion segment may impact market share. Retail360
Use-case Advantage 5 3 Addresses the need for skin lightening and hydration in a single product. GfK
Final Market Score 100 66/100 (3.30/5) Vaseline Healthy White Lightening Body Lotion 100ml is well-positioned in the competitive Indian body lotion market.

India Trend Score

FactorRating (out of 5)Notes
Social Media Buzz0.0
Retail Presence0.0
Price Appeal0.0
Community Hype0.0
Festive Sales0.0
Performance in Climate0.0

Price Comparison

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Vaseline Healthy White Lightening Body Lotion 100ml

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Best price
Rs.114.00 Rs.125.00