Vaseline Deep Moisture Body Lotion For Dry Skin Moisturised Glowing Skin With Pro Ceramides 400ml

Vaseline Deep Moisture Body Lotion For Dry Skin Moisturised Glowing Skin With Pro Ceramides 400ml

Vaseline Deep Moisture Body Lotion is specially formulated to provide deep hydration for dry skin. It helps lock in moisture and keep your skin hydrated, leaving it soft and smooth.

Key Features: - Contains Pro Ceramides to help strengthen the skin's barrier - Provides long-lasting moisture for up to 24 hours - Absorbs quickly without leaving a greasy residue - Suitable for all skin types, especially dry skin

For whom: This body lotion is perfect for anyone with dry skin looking for a hydrating and nourishing solution. It is gentle enough for daily use and suitable for all skin types.

Pros: - Deeply moisturizing formula - Non-greasy texture - Helps improve skin hydration and skin barrier function - Convenient pump dispenser for easy application

Cons: - Some users may find the scent too strong - May not provide enough hydration for extremely dry skin types

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Pro Ceramides formulation aligns with the trend towards advanced skincare solutions	GfK, Nielsen
Brand Strength	20	18	Vaseline is a well-established and trusted brand in the Indian market	Brandwatch, Kantar
Category Momentum	20	15	Body lotions in high demand due to increasing focus on skincare in India	Mintel, Euromonitor
Price Positioning	20	10	Competitively priced compared to similar products in the market	IRI, Retail360
Competition	10	0	Intense competition in the body lotion segment with many established and emerging brands	Euromonitor, Kantar
Use-case Advantage	5	3	Offers deep moisturization for dry skin, meeting a common consumer need	Spins, IRI
Final Market Score	100	66/100 (3.30/5)	Vaseline Deep Moisture Body Lotion is well-positioned in the competitive Indian body lotion market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—