Tyro din Creamy Lotion SPF 15 for Even and Radiant Skin 100ml

Tyro din Creamy Lotion SPF 15 for Even and Radiant Skin 100ml

Tyro din Creamy Lotion is a skin care product designed to provide even and radiant skin tone. It is formulated with SPF 15 to protect the skin from harmful UV rays while keeping it hydrated and nourished.

Key Features: - Contains SPF 15 for sun protection - Provides hydration and nourishment to the skin - Helps in achieving even and radiant skin tone - Lightweight and creamy texture for easy application

For whom: This product is suitable for all skin types looking to achieve a more even and radiant complexion. It is ideal for those who want to protect their skin from sun damage while keeping it moisturized.

Pros: - SPF protection - Hydrating and nourishing formula - Helps in achieving even skin tone - Lightweight and easy to apply

Cons: - SPF 15 may not be sufficient for prolonged sun exposure - Some users may prefer a higher SPF level - Scent may not be suitable for sensitive skin types

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	SPF 15 and skin-evening properties align with Indian consumer preferences.	Vogue, Elle
Brand Strength	20	18	Established brand with loyal customer base in India.	Brand Equity, Business Standard
Category Momentum	20	15	Growing demand for body lotions in Indian market.	Mintel, Euromonitor
Price Positioning	20	15	Competitively priced compared to similar products in the market.	Retail360, IndiaRetailing
Competition	10	5	Facing strong competition from established and new entrants in the body lotion segment.	ETRetail, Business Today
Use-case Advantage	5	3	Addresses the need for both skin protection and radiance enhancement.	Femina
Final Market Score	100	76/100 (3.80/5)	Competitively priced body lotion with SPF 15 and skin-evening properties.

Factor	Rating (out of 5)	Notes
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