Parachute Advansed Deep Nourish Body Lotion for Women Men Dry Skin 250ml Pure Coconut Milk 100 Natural 72h Moisturisation

Parachute Advansed Deep Nourish Body Lotion for Women Men Dry Skin 250ml Pure Coconut Milk 100 Natural 72h Moisturisation

Product Description: Parachute Advansed Deep Nourish Body Lotion is specially formulated for both women and men with dry skin. It contains pure coconut milk and is 100% natural, providing deep nourishment and moisturization for up to 72 hours. Key Features: - Enriched with pure coconut milk for deep nourishment - Provides 72-hour moisturization - Suitable for both women and men with dry skin - Lightweight formula for quick absorption - Non-greasy and non-sticky For Whom: This body lotion is ideal for individuals with dry skin who are looking for a nourishing and long-lasting moisturizer. It is suitable for both women and men. Pros: - Deeply nourishes and moisturizes skin - Long-lasting hydration for up to 72 hours - Lightweight and non-greasy formula - Suitable for both women and men with dry skin - 100% natural ingredients Cons: - May not be suitable for individuals with sensitive skin - Some users may find the coconut scent overpowering

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers deep nourishment and long-lasting moisturization, meeting consumer needs.	Frost & Sullivan
Brand Strength	20	15	Strong brand reputation in India for quality skincare products.	Brand Equity
Category Momentum	20	10	Growing demand for body lotions in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	8	Faces moderate competition from established and emerging brands in the body lotion segment.	Euromonitor
Use-case Advantage	5	3	Suitable for both men and women with dry skin, catering to a wide audience.	Beauty Insights
Final Market Score	100	66/100 (3.30/5)	Parachute Advansed Deep Nourish Body Lotion is well-positioned in the competitive Indian body lotion market.

Factor	Rating (out of 5)	Notes
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