OPERIO Dewderm Moisturising Ph Balanced Lotion 100Ml

OPERIO Dewderm Moisturising Ph Balanced Lotion 100Ml

- This moisturizing lotion is specially formulated with a pH balanced formula to provide hydration and nourishment to the skin.

- Key features of OPERIO Dewderm Moisturising pH Balanced Lotion include its non-greasy formula, fast absorption, and long-lasting moisture retention.

- This lotion is suitable for all skin types, including sensitive skin, and is ideal for those looking for a gentle yet effective moisturizing solution.

- Pros: Hydrates and nourishes the skin, suitable for sensitive skin, pH balanced formula, non-greasy, fast absorption. - Cons: Some users may find the scent too strong for their liking.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	18	Balanced formulation suitable for Indian climate.	CosmeticsDesign
Brand Strength	20	10	Established brand with loyal customer base.	Brand Equity
Category Momentum	20	15	Growing demand for body lotions in Indian market.	Mintel
Price Positioning	20	8	Competitively priced compared to similar products.	Retail360
Competition	10	10	Facing moderate competition from established and new brands.	Euromonitor
Use-case Advantage	5	3	Offers long-lasting moisturization for all skin types.	Vogue
Final Market Score	100	66/100 (3.30/5)	Well-positioned body lotion with good market fit in India.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—