NIVEA BODY LOTION EXPRESS HYDRATION NORMAL TO DRY SKIN 400ML

NIVEA BODY LOTION EXPRESS HYDRATION NORMAL TO DRY SKIN 400ML

This NIVEA Body Lotion is specially formulated for normal to dry skin types, providing instant hydration and long-lasting moisture.

Key Features: - Contains Hydra IQ technology for intense hydration - Fast-absorbing formula for quick application - Designed to nourish and soften skin - Dermatologically tested and suitable for daily use

For those with normal to dry skin looking for a reliable and effective body lotion that will keep their skin moisturized throughout the day, this NIVEA lotion is a great choice.

Pros: - Lightweight formula that absorbs quickly - Leaves skin feeling soft and smooth - Long-lasting hydration - Comes in a convenient pump bottle for easy application Cons: - May not be moisturizing enough for very dry skin types - Scent may be overpowering for some users - Could be more hydrating in harsh winter weather conditions

Overall, the NIVEA Body Lotion Express Hydration is a great option for those looking for a daily body lotion that will keep their skin hydrated and nourished.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Express hydration suitable for normal to dry skin types is a key need in the Indian market.	GfK
Brand Strength	20	15	NIVEA is a trusted brand with strong market presence in India.	Euromonitor
Category Momentum	20	10	Growing demand for body lotions in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Nielsen
Competition	10	9	Facing competition from both local and international body lotion brands in India.	IRI
Use-case Advantage	5	2	Quick absorption ideal for daily use in India's humid climate.	Kantar
Final Market Score	100	66/100 (3.30/5)	NIVEA Body Lotion Express Hydration is well-positioned in the competitive Indian body lotion market.

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