KHADI Omorose Glycerine Pure and Unscented For Soft And Moisturize Skin 250 g

KHADI Omorose Glycerine Pure and Unscented For Soft And Moisturize Skin 250 g

Key Features:

- Made with pure and unscented glycerine
- Provides intense hydration and moisture for skin
- Suitable for all skin types
- Does not contain any harsh chemicals or artificial fragrances
For whom:

- Ideal for individuals with dry or sensitive skin
- Suitable for both men and women
- Perfect for those looking for a gentle and natural soap option
Pros:

- Keeps skin soft, smooth, and moisturized
- Free from harsh chemicals and artificial fragrances
- Suitable for daily use
Cons:

- Some may prefer a scented option
- Can be a bit more expensive compared to other glycerine soaps on the market

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Glycerine soap with moisturizing properties aligns with consumer preferences for soft skin.	Euromonitor
Brand Strength	20	18	Khadi's strong brand presence and trust in the Indian market.	Brand Equity
Category Momentum	20	15	Growing demand for natural body care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar glycerine soaps in the market.	Retail360
Competition	10	8	Facing moderate competition from other glycerine soap brands in the body lotion category.	Nielsen
Use-case Advantage	5	5	Specifically formulated for soft and moisturized skin, meeting a key consumer need.	GFK
Final Market Score	100	76/100 (3.80/5)	Khadi Omorose Glycerine Soap well-positioned in growing Indian natural body care segment.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
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Community Hype	0.0	—
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Performance in Climate	0.0	—