Joy Skin Fruits Lightweight Body Lotion 500ml with Almond Oil Jojoba Oil Suitable For Summers Non Sticky Non Greasy Body Lotion For All Skin Types

Joy Skin Fruits Lightweight Body Lotion 500ml with Almond Oil Jojoba Oil Suitable For Summers Non Sticky Non Greasy Body Lotion For All Skin Types

About Product: Joy Skin Fruits Lightweight Body Lotion is a refreshing and nourishing body lotion that is perfect for the hot summer months. It is formulated with almond oil and jojoba oil to provide deep hydration to the skin without feeling heavy or greasy.

Key Features: - Lightweight formula - Contains almond oil and jojoba oil - Non-sticky and non-greasy - Suitable for all skin types

For whom: This body lotion is suitable for anyone looking for a lightweight and non-greasy moisturizer to use during the summer months. It is suitable for all skin types, including sensitive skin.

Pros: - Provides deep hydration without feeling heavy - Refreshing formula perfect for summers - Contains nourishing oils like almond and jojoba - Suitable for all skin types

Cons: - Some users may prefer a thicker formula for winter months - The fragrance may be too strong for some people

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Almond oil and jojoba oil are popular ingredients in Indian body lotions	Vogue India
Brand Strength	20	10	Established brand with a loyal customer base	Brand Equity
Category Momentum	20	15	Growing demand for lightweight body lotions in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market	Retail360
Competition	10	8	Facing competition from both established and emerging body lotion brands	Business Standard
Use-case Advantage	5	3	Suitable for summers and all skin types, meeting diverse consumer needs	Elle India
Final Market Score	100	66/100 (3.30/5)	Well-positioned lightweight body lotion with popular ingredients for Indian consumers.

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