HIBISCUS MONKEY Velvet Spray Squalene In Shower Body Moisturizer Olive Squalane Castor Oil Plant Salicylic 0 3 Intensive Moisturization For Dry Skin Bumpy Skin 250 Ml

HIBISCUS MONKEY Velvet Spray Squalene In Shower Body Moisturizer Olive Squalane Castor Oil Plant Salicylic 0 3 Intensive Moisturization For Dry Skin Bumpy Skin 250 Ml

Key Features: - Formulated with olive squalane and castor oil for deep hydration - Contains plant-derived salicylic acid to exfoliate and smooth rough skin - Velvet spray delivery system for easy and mess-free application - Intensive moisturization for dry and bumpy skin - Suitable for all skin types
For whom: This in-shower body moisturizer is perfect for those with dry and rough skin in need of intense hydration. It is also suitable for those looking to exfoliate and smooth out bumpy skin texture.
Pros: - Deeply moisturizes and nourishes skin - Helps to improve skin texture and smoothness - Easy to use spray applicator - Contains natural ingredients - Suitable for all skin types
Cons: - May not be suitable for those with sensitive skin or skin conditions - Some may find the scent too strong

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Unique formulation catering to specific skin needs in India	Vogue
Brand Strength	20	15	Established brand with loyal customer base in India	Brand Equity
Category Momentum	20	10	Growing demand for premium body lotions in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium body lotions in India	Retail360
Competition	10	6	Facing moderate competition from established and new brands in India	ET BrandEquity
Use-case Advantage	5	5	Addresses common skin issues faced by Indian consumers	Femina
Final Market Score	100	66/100 (3.30/5)	Well-positioned premium body lotion with unique formulation for Indian market

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—