The Body Shop Shea Body Butter 200 Ml

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Smart Rank ⓘ 49/100
Based on Market Score (81/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

81/100 (4.05/5)
Good value
Strong brand and ingredient fit, competitive pricing, facing stiff competition in growing body butter market in India
Rs.1,345.00 Rs.1,495.00
Best price from Amazon.in Amazon.in

Details

The Body Shop Shea Body Butter 200 Ml

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Shea butter is a popular ingredient in body care products in India Euromonitor
Brand Strength 20 18 The Body Shop is a well-known and trusted brand in the Indian market Brandwatch
Category Momentum 20 15 Body butter demand rising due to increased focus on skincare in India Mintel
Price Positioning 20 15 Competitively priced compared to similar body butters in India Retail Gazette
Competition 10 10 Facing competition from both international and local body butter brands in India Business Standard
Use-case Advantage 5 3 Offers deep moisturization suitable for dry skin prevalent in India Vogue
Final Market Score 100 81/100 (4.05/5) Strong brand and ingredient fit, competitive pricing, facing stiff competition in growing body butter market in India

India Trend Score

FactorRating (out of 5)Notes
Social Media Buzz0.0
Retail Presence0.0
Price Appeal0.0
Community Hype0.0
Festive Sales0.0
Performance in Climate0.0

Price Comparison

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The Body Shop Shea Body Butter 200 Ml

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Best price
Rs.1,345.00 Rs.1,495.00