Petal Fresh Hibiscus Papaya Body Butter 237 gms Shea Butter Argan Oil Coconut Oil No Mineral Oil No Addred Color Silicone Free 100 Vegan Cruelty Free

Petal Fresh Hibiscus Papaya Body Butter 237 gms Shea Butter Argan Oil Coconut Oil No Mineral Oil No Addred Color Silicone Free 100 Vegan Cruelty Free

Petal Fresh Hibiscus Papaya Body Butter is a luxurious and nourishing body butter that is infused with Shea Butter, Argan Oil, and Coconut Oil. It is free of mineral oil, added color, and silicones, making it a natural and wholesome choice for your skin.

Key Features:
- Infused with Shea Butter, Argan Oil, and Coconut Oil
- Free of mineral oil, added color, and silicones
- 100% Vegan and cruelty-free
For whom:
This body butter is suitable for all skin types, especially those looking for a hydrating and nourishing moisturizer that is made with natural ingredients.

Pros:
- Rich and creamy formula that deeply moisturizes the skin
- Leaves skin feeling soft, smooth, and hydrated
- Pleasant hibiscus papaya scent
Cons:
- Some may find the scent too strong
- May be a bit greasy for those with oily skin types

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Rich blend of shea butter, argan oil, and coconut oil aligns with consumer preferences for nourishing ingredients.	Euromonitor
Brand Strength	20	10	Established brand with a reputation for quality and ethical practices.	Brandwatch
Category Momentum	20	15	Growing demand for natural body care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium body butter products in the market.	Retail Gazette
Competition	10	6	Facing competition from both established and emerging natural body butter brands in the market.	Forbes
Use-case Advantage	5	5	Offers deep hydration and skin nourishment, catering to consumers seeking intensive moisturization.	Vogue
Final Market Score	100	66/100 (3.30/5)	Well-positioned natural body butter with competitive pricing and strong ingredient profile in a growing market segment.

Factor	Rating (out of 5)	Notes
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