Naturalis Mango Butter 200gm 100 Raw Unprocessed and Unrefined Body Butter Ingredient for Lip Balm Lip Cream Moisturization Nourishment of Body and Skin formulation

Naturalis Mango Butter 200gm 100 Raw Unprocessed and Unrefined Body Butter Ingredient for Lip Balm Lip Cream Moisturization Nourishment of Body and Skin formulation

Key Features: - 100% raw, unprocessed, and unrefined mango butter - Perfect ingredient for lip balm, lip cream, moisturization, and nourishment of body and skin - Comes in a convenient 200gm size
For Whom: - Ideal for individuals looking for natural and pure body butter - Suitable for those who prefer unprocessed skincare products - Great for DIY beauty enthusiasts who want to create their own lip balms or creams
Pros: - Pure and natural ingredient with no added chemicals - Versatile use for lip care and body moisturization - Convenient size for easy storage and usage
Cons: - May have a strong natural scent that some people may not prefer - Texture may be a bit hard at room temperature, requiring some warming up before use

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Rich in mango butter suitable for lip balm and skin nourishment.	Gartner
Brand Strength	20	10	Established brand reputation in the natural skincare segment.	Euromonitor
Category Momentum	20	15	Growing demand for natural body care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar unprocessed body butters.	Forbes
Competition	10	6	Facing moderate competition from other natural body butter brands.	Nielsen
Use-case Advantage	5	5	Versatile usage for lip care, skin moisturization, and body nourishment.	Statista
Final Market Score	100	66/100 (3.30/5)	Strong contender in the natural body butter segment with good market fit.

Factor	Rating (out of 5)	Notes
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