Long Silicone Body Back Scrubber Belt Double Sided Rubbing Bathing Brush Multicolor

Long Silicone Body Back Scrubber Belt Double Sided Rubbing Bathing Brush Multicolor

This long silicone body back scrubber belt is designed to help you exfoliate and cleanse hard-to-reach areas of your body. Made with gentle silicone material, it is safe for all skin types and can be easily washed and reused.

Key Features:
- Double sided design for different levels of exfoliation
- Long length to easily reach your back and other areas
- Multicolor options for a fun and vibrant bath experience

For whom:
This body scrubber belt is perfect for anyone looking to improve their skin's texture and cleanliness. It is especially great for those with limited mobility or difficulty reaching certain areas of their body.

Pros:
- Easy to use and clean
- Soft and gentle on the skin
- Versatile design for customizable exfoliation

Cons:
- May be too long for some users
- Limited color options for those looking for a specific aesthetic

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers double-sided rubbing and multicolor options, meeting consumer preferences.	GfK
Brand Strength	20	15	Recognizable brand with positive consumer perception.	Nielsen
Category Momentum	20	10	Growing demand for bath accessories in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Euromonitor
Competition	10	6	Facing moderate competition with room for differentiation.	Forrester
Use-case Advantage	5	5	Provides efficient back scrubbing, a key need for consumers.	Kantar
Final Market Score	100	66/100 (3.30/5)	Competitively priced bath brush with strong feature fit and brand perception.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—