Bath Body Works Gingham Glow Daily Nourishing Body Lotion 236 Ml 8 Fl Oz Daily Nourishing Body Lotion Floral Fragrance For Women

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Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and product fit with growing demand, competitive pricing, and suitable features for Indian consumers.
Rs.879.00 Rs.2,199.00
Best price from Amazon.in Amazon.in

Details

Bath Body Works Gingham Glow Daily Nourishing Body Lotion 236 Ml 8 Fl Oz Daily Nourishing Body Lotion Floral Fragrance For Women

About Product: This Bath Body Works Gingham Glow Daily Nourishing Body Lotion is a luxurious and hydrating body lotion that leaves your skin feeling soft and nourished all day long. It features a delightful floral fragrance that will uplift your senses and leave you feeling refreshed.

Key Features: The key features of this body lotion include its lightweight formula that is easily absorbed into the skin, its long-lasting hydration benefits, and its beautiful floral scent that lingers on the skin.

For whom: This body lotion is perfect for women who enjoy pampering themselves with high-quality skincare products that not only hydrate the skin but also provide a luxurious sensory experience.

Pros: - Hydrating formula that keeps skin soft and nourished - Beautiful floral fragrance that uplifts the senses - Lightweight and easily absorbed into the skin - Long-lasting hydration benefits

Cons: - Some may find the floral fragrance too strong for their liking.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The floral fragrance and nourishing formula align well with Indian consumer preferences for body lotions. Kantar
Brand Strength 20 18 Bath Body Works is a well-known brand with a loyal customer base in India. Euromonitor
Category Momentum 20 15 Growing demand for premium body lotions in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar premium body lotions available in India. GfK
Competition 10 8 Facing moderate competition from other premium body lotion brands in India. IRI
Use-case Advantage 5 5 Offers all-day hydration suitable for Indian climate conditions. Nielsen
Final Market Score 100 76/100 (3.80/5) Strong brand and product fit with growing demand, competitive pricing, and suitable features for Indian consumers.

India Trend Score

FactorRating (out of 5)Notes
Social Media Buzz0.0
Retail Presence0.0
Price Appeal0.0
Community Hype0.0
Festive Sales0.0
Performance in Climate0.0

Price Comparison

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Bath Body Works Gingham Glow Daily Nourishing Body Lotion 236 Ml 8 Fl Oz Daily Nourishing Body Lotion Floral Fragrance For Women

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Best price
Rs.879.00 Rs.2,199.00