Avimee Herbal Shakuntala Daily Use Hair Cleanser For Silky Hair With Aloe Apple Cider Rice Keratin Protein Sulphate Paraben Free Shampoo For Men Women 400 ml

Avimee Herbal Shakuntala Daily Use Hair Cleanser For Silky Hair With Aloe Apple Cider Rice Keratin Protein Sulphate Paraben Free Shampoo For Men Women 400 ml

Avimee Herbal Shakuntala Daily Use Hair Cleanser is a gentle and effective shampoo formulated with natural ingredients such as aloe, apple cider, rice keratin, and protein. It is free from sulphates and parabens, making it safe for daily use.

Key Features:
- Contains a blend of natural ingredients for a gentle yet effective cleansing
- Helps to keep hair soft and silky
- Free from sulphates and parabens for a safe and gentle cleansing experience
- Suitable for both men and women
- Comes in a convenient 400 ml size bottle

For whom:
Avimee Herbal Shakuntala Daily Use Hair Cleanser is suitable for individuals looking for a gentle and natural shampoo that helps to keep their hair soft and silky. It is ideal for both men and women of all hair types.

Pros:
- Made with natural ingredients
- Free from sulphates and parabens
- Helps to keep hair soft and silky
- Suitable for daily use

Cons:
- May not provide enough lather for those accustomed to traditional shampoos
- Some users may find the scent too mild

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Innovative blend of herbal ingredients catering to diverse hair types.	India Retailing
Brand Strength	20	18	Established brand with positive reputation in the hair care segment.	Brand Equity
Category Momentum	20	15	Growing demand for natural hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium herbal shampoos.	Business Standard
Competition	10	8	Facing competition from established and emerging herbal shampoo brands.	Beauty India
Use-case Advantage	5	5	Suitable for both men and women, offering versatility in usage.	Vogue
Final Market Score	100	76/100 (3.80/5)	A premium herbal shampoo with strong brand presence and competitive pricing.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
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Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—