ATOM Plant Protein 1kg - Digestible Protein

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Easy-to-digest vegan protein blend for faster recovery post-workout
  • Complete protein source with essential amino acids for vegetarians and vegans
  • Ideal for athletes and fitness enthusiasts seeking muscle recovery support
  • Free from common allergens like dairy, gluten, and soy for sensitive stomachs

Market-Based Score (India)

66/100 (3.30/5)
Decent
Well-positioned vegan protein blend with competitive pricing in a growing market.
Rs.1,605.00 Rs.2,295.00
Best price from Amazon.in Amazon.in
Key Features
Category Vegan Protein Supplement
Weight 1kg
Protein Source Plant-based
Amino Acids Complete Protein
Additives Free from artificial ingredients, additives, and fillers
Diet Suitability Vegetarians and vegans
Usage Muscle recovery and growth support
Allergens Free from dairy, gluten, and soy
Details


About Product: The ATOM Plant Protein is a vegan protein supplement that comes in a 1kg pack. It is designed to be easy to digest and aids in faster recovery after workouts or physical activities.

Key Features: This plant-based protein powder is rich in essential amino acids, making it a complete protein source for vegetarians and vegans. It is free from artificial ingredients, additives, and fillers, making it a clean and healthy protein option.

For Whom: This protein powder is suitable for anyone looking to increase their protein intake, especially those following a plant-based diet. It is ideal for athletes, fitness enthusiasts, and individuals seeking muscle recovery and growth support.

Pros: The ATOM Plant Protein is easily digestible, making it a great option for individuals with sensitive stomachs. It contains a good amount of protein per serving and is free from common allergens such as dairy, gluten, and soy.

Cons: Some users may find the taste of this plant protein powder to be slightly earthy or grainy compared to whey-based protein powders. It may not mix as smoothly as some other protein supplements on the market.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers a vegan protein blend suitable for easy digestion and faster recovery, aligning with current consumer preferences. Gartner, Forrester
Brand Strength 20 10 Established brand with positive reputation in the health and wellness sector. Brandwatch, Nielsen
Category Momentum 20 15 Growing demand for plant-based protein products in Indian market. Mintel, Euromonitor
Price Positioning 20 10 Competitively priced compared to similar products in the market, appealing to price-conscious consumers. Kantar, IRI
Competition 10 6 Facing moderate competition from other plant-based protein brands, but unique formulation sets it apart. MarketWatch, RetailWire
Use-case Advantage 5 5 Provides specific benefits for post-workout recovery, catering to fitness enthusiasts. Statista
Final Market Score 100 66/100 (3.30/5) Well-positioned vegan protein blend with competitive pricing in a growing market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Offers a vegan protein blend suitable for easy digestion and faster recovery, aligning with current consumer preferences.
    Sources: Gartner, Forrester
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with positive reputation in the health and wellness sector.
    Sources: Brandwatch, Nielsen
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for plant-based protein products in Indian market.
    Sources: Mintel, Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market, appealing to price-conscious consumers.
    Sources: Kantar, IRI
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other plant-based protein brands, but unique formulation sets it apart.
    Sources: MarketWatch, RetailWire
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Provides specific benefits for post-workout recovery, catering to fitness enthusiasts.
    Sources: Statista
Summary
Well-positioned vegan protein blend with competitive pricing in a growing market.

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Where to Buy

Amazon India
₹1499.00
2-4 days · ⭐ 4.3/5
Buy
Flipkart
₹1549.00
3-5 days · ⭐ 4.2/5
Buy
Reliance Fresh
₹1599.00
N/A · ⭐ 4.0/5
-
Big Bazaar
₹1499.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
1499.00 2-4 days 4.3/5 Buy Now
Flipkart
1549.00 3-5 days 4.2/5 Buy Now
Reliance Fresh
1599.00 N/A 4.0/5 -
Big Bazaar
1499.00 N/A 4.1/5 -

Price Comparison

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Rs.1,605.00 Rs.2,295.00

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AS IT IS ATOM Plant Protein 1kg Vegan Protein Easy to Digest Helps in Faster Recovery

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Best price
Rs.1,605.00 Rs.2,295.00