Vaseline Intensive Care Aloe Fresh Hydrating Body Lotion 400 ml Daily Moisturizer for Dry Skin Gives Non Greasy Glowing Skin For Men Women

Vaseline Intensive Care Aloe Fresh Hydrating Body Lotion 400 ml Daily Moisturizer for Dry Skin Gives Non Greasy Glowing Skin For Men Women

About Product: Vaseline Intensive Care Aloe Fresh Hydrating Body Lotion is a daily moisturizer designed to hydrate and nourish dry skin. Enriched with aloe vera, this lotion absorbs quickly into the skin, leaving it feeling soft and hydrated.

Key Features: The key feature of this body lotion is its non-greasy formula, which provides long-lasting moisture without leaving a sticky residue. It is suitable for both men and women, making it a versatile option for all skin types.

For Whom: This body lotion is ideal for those with dry skin in need of extra hydration. It is perfect for daily use to keep skin feeling soft and supple throughout the day.

Pros: The Vaseline Intensive Care Aloe Fresh Hydrating Body Lotion is lightweight, absorbs quickly, and provides long-lasting hydration. The aloe vera extract helps to soothe and calm dry, irritated skin, leaving it looking glowing and healthy.

Cons: Some users may find the scent of the lotion too strong or overpowering. Additionally, those with very sensitive skin may need to patch test before using it regularly.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Aloe vera and non-greasy formula align well with consumer preferences for natural ingredients and quick absorption.	Euromonitor
Brand Strength	20	18	Vaseline is a well-established brand with strong consumer trust in India.	Nielsen
Category Momentum	20	15	Growing demand for hydrating body lotions in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	GfK
Competition	10	0	Intense competition in the body lotion segment with multiple brands offering similar products.	IRI
Use-case Advantage	5	3	Suitable for both men and women, catering to a wider target audience.	Kantar
Final Market Score	100	66/100 (3.30/5)	Vaseline Intensive Care Aloe Fresh Body Lotion holds strong in a competitive market with its trusted brand and suitable features.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—