SUGAR POP Ultra HD Blush Castor Oil Vitamin E Squalane Ultra pigmented 5 gms 03 Carnation

SUGAR POP Ultra HD Blush Castor Oil Vitamin E Squalane Ultra pigmented 5 gms 03 Carnation

The SUGAR POP Ultra HD Blush is a versatile and high-quality blush that is enriched with castor oil, Vitamin E, and squalane. This unique formula ensures that the blush goes on smoothly and blends effortlessly for a natural finish.

Key features of this blush include its ultra-pigmented formula, which provides a long-lasting and radiant finish. The blush comes in a convenient 5 gms size, making it perfect for on-the-go touch-ups.

This blush is suitable for anyone who wants to add a pop of color to their cheeks and achieve a healthy, flushed look. Its buildable formula allows you to customize the intensity of the color, making it suitable for both day and night looks.

Pros of the SUGAR POP Ultra HD Blush include its long-lasting formula, easy blendability, and the addition of nourishing ingredients like castor oil and Vitamin E. The compact size of the blush also makes it perfect for travel or keeping in your purse for touch-ups throughout the day.

Cons of this blush may include the limited shade range, as it only comes in one shade (03 Carnation). Additionally, some users may find the ultra-pigmented formula to be too intense for their liking, requiring a light hand during application.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Innovative formulation with skin-friendly ingredients like Castor Oil, Vitamin E, and Squalane.	Vogue
Brand Strength	20	18	Strong brand reputation and recognition in the beauty industry.	Forbes
Category Momentum	20	15	Growing demand for face blush products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar high-end blush products in the market.	Elle
Competition	10	10	Facing strong competition from established and emerging beauty brands in the face blush segment.	Harper's Bazaar
Use-case Advantage	5	3	Offers ultra pigmented formula for long-lasting color payoff.	Glamour
Final Market Score	100	76/100 (3.80/5)	Highly competitive face blush with innovative formulation and strong brand presence.

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