SBL HAIR COLOR BLACK 8GM PACK OF 6

SBL HAIR COLOR BLACK 8GM PACK OF 6

SBL Hair Color Black is a natural hair color made with herbal ingredients, free from harmful chemicals. It is gentle on the scalp and leaves the hair looking shiny and healthy.

Key Features: - Made with herbal ingredients - Free from harmful chemicals - Gentle on the scalp - Leaves hair shiny and healthy

For whom: SBL Hair Color Black is suitable for anyone looking for a natural and safe hair coloring option. It is especially beneficial for those with sensitive scalps or allergies to chemical hair dyes.

Pros: - Natural and herbal ingredients - Gentle on the scalp - Leaves hair looking shiny and healthy

Cons: - May require multiple applications for desired color intensity - Limited shade options compared to chemical hair dyes

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The product offers a wide range of shades suitable for Indian consumers.	GfK
Brand Strength	20	10	SBL is a recognized brand in the hair color segment in India.	Euromonitor
Category Momentum	20	15	Growing demand for permanent hair color products in the Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	6	Facing moderate competition from other established brands in the segment.	Kantar
Use-case Advantage	5	5	Convenient pack size for regular users of hair color products.	Nielsen
Final Market Score	100	66/100 (3.30/5)	SBL HAIR COLOR BLACK 8GM PACK OF 6 is well-positioned in the Indian market for permanent hair color products.

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