Santoor Fresh Skin Aloe Vera Lime Bathing Soap with Nourishing Anti Aging Properties For Smooth Soft and Younger Looking Skin For All Skin Types 125g Pack of 4

Santoor Fresh Skin Aloe Vera Lime Bathing Soap with Nourishing Anti Aging Properties For Smooth Soft and Younger Looking Skin For All Skin Types 125g Pack of 4

Santoor Fresh Skin Aloe Vera Lime Bathing Soap is a nourishing soap that is ideal for all skin types. Infused with aloe vera and lime, this soap helps to moisturize and rejuvenate the skin while also providing anti-aging properties.

Key Features: - Contains aloe vera and lime for moisturizing and rejuvenating properties - Anti-aging properties help to keep skin looking smooth, soft, and youthful - Suitable for all skin types - Comes in a pack of 4, each weighing 125g

This soap is perfect for anyone looking to maintain smooth, soft, and younger-looking skin. Whether you have dry, oily, or sensitive skin, Santoor Fresh Skin Aloe Vera Lime Bathing Soap can help to nourish and protect your skin.

Pros: - Moisturizes and rejuvenates the skin - Provides anti-aging properties - Suitable for all skin types - Comes in a convenient pack of 4 Cons: - Some users may not enjoy the scent of aloe vera and lime - May not be suitable for individuals with allergies to aloe vera or lime

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Aloe Vera and Lime combination aligns with the trend towards natural ingredients and anti-aging properties.	Livemint, Financial Express
Brand Strength	20	10	Santoor is a well-established brand in the Indian soap market with a loyal customer base.	The Economic Times, Hindu Business Line
Category Momentum	20	15	Solid soap bars are a staple in Indian households, with consistent demand.	Mint, Business Standard
Price Positioning	20	10	Competitively priced for a pack of 4, making it attractive to price-conscious Indian consumers.	Business Today, CNBC TV18
Competition	10	6	Faces competition from other established soap brands offering similar natural ingredient-based products.	India Retailing, Business Standard
Use-case Advantage	5	5	Addresses the need for nourishing and anti-aging properties in a single soap, appealing to a wide range of skin types.	The Times of India
Final Market Score	100	66/100 (3.30/5)	Santoor Fresh Skin Aloe Vera Lime Soap offers a competitive blend of natural ingredients and anti-aging properties in a price-sensitive Indian soap market.

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