REVLON So Fierce Big Bad Lash Mascara fluid ounces Black 761 0 34 Fl Oz

REVLON So Fierce Big Bad Lash Mascara fluid ounces Black 761 0 34 Fl Oz

The REVLON So Fierce Big Bad Lash Mascara is a volumizing and lengthening mascara designed to create bold and dramatic lashes.

Key Features include a large brush with long and short bristles to coat every lash evenly, a waterproof formula that resists smudging and flaking, and intense black color for a dramatic look.

This mascara is perfect for anyone looking to add volume and length to their lashes for a bold and fierce eye makeup look.

Pros of this mascara include its ability to create voluminous and long lashes, its waterproof formula that lasts all day, and its intense black color. Cons may include the large brush size that can be difficult to maneuver for some users.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers volumizing and lengthening features popular in India.	Euromonitor
Brand Strength	20	18	Revlon is a well-known and trusted brand in India.	Brandwatch
Category Momentum	20	15	Growing demand for mascaras in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar mascaras in India.	Retail360
Competition	10	8	Facing strong competition from other popular mascara brands in India.	GFK
Use-case Advantage	5	5	Addresses common mascara needs of Indian consumers.	Kantar
Final Market Score	100	76/100 (3.80/5)	Revlon So Fierce Big Bad Lash Mascara is well-positioned in the Indian market with strong brand presence and competitive pricing.

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