REVLON Colorstay Limitless Matte Liquid Lipstick for woman Waterproof Long Lasting 100 Vegan Lightweight No Budge Matte Real Deal 013

REVLON Colorstay Limitless Matte Liquid Lipstick for woman Waterproof Long Lasting 100 Vegan Lightweight No Budge Matte Real Deal 013

REVLON Colorstay Limitless Matte Liquid Lipstick is a high-quality lipstick designed for women who want a long-lasting and waterproof matte finish.

Key features of this lipstick include its 100% vegan formula, lightweight feel, and no budge technology, ensuring that your lipstick stays in place all day.

This lipstick is perfect for anyone looking for a bold matte lip color that won't smudge or fade throughout the day.

Pros: - Long-lasting formula - Waterproof - Vegan and cruelty-free - Lightweight feel - Bold matte finish Cons: - Some users may find the matte finish too drying - Limited color selection compared to other brands

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Waterproof, vegan, lightweight, and long-lasting features align well with current market trends.	Euromonitor
Brand Strength	20	18	Revlon is a well-established brand with a loyal customer base in India.	Brandwatch
Category Momentum	20	15	Growing demand for long-lasting matte lipsticks in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Kantar
Competition	10	8	Facing competition from other popular matte lipstick brands in India.	Forbes
Use-case Advantage	5	5	Offers a no-budge matte finish, catering to consumers looking for all-day wear.	GfK
Final Market Score	100	76/100 (3.80/5)	Revlon Colorstay Limitless Matte Liquid Lipstick is well-positioned in the Indian market with its long-lasting, waterproof, and vegan formula.

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