Revlon ColorSilk Permanent Hair Color For Women Salon Perfect Hair Colour at Home with 100 Grey Coverage Pro Keratin No Ammonia Up to 8 Weeks of Colour Shade Light Golden Brown 5G Pack of 1

Revlon ColorSilk Permanent Hair Color For Women Salon Perfect Hair Colour at Home with 100 Grey Coverage Pro Keratin No Ammonia Up to 8 Weeks of Colour Shade Light Golden Brown 5G Pack of 1

Revlon ColorSilk Permanent Hair Color is a salon-quality hair dye that allows you to achieve perfect hair color at home. With its advanced formula, it provides 100% gray coverage and leaves your hair looking vibrant and shiny.

Key Features: - Pro Keratin formula nourishes and strengthens hair - No ammonia for a gentle coloring experience - Long-lasting color that resists fading for up to 8 weeks - Shade Light Golden Brown (5G) for a natural and beautiful look - Comes in a pack of 1 for easy use

For Whom: This hair color is suitable for women who want to color their hair at home without compromising on quality. It is perfect for those looking for a salon-like finish and complete gray coverage.

Pros: - Easy to use at home - Pro Keratin formula helps improve hair health - Long-lasting color - Ammonia-free for a gentle coloring experience - Vibrant and shiny results

Cons: - Some users may prefer a stronger scent - Color may not match exactly with the picture on the box

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers 100% grey coverage and Pro Keratin formula, meeting consumer expectations.	Euromonitor
Brand Strength	20	18	Revlon is a well-established brand with a loyal customer base in India.	Brandwatch
Category Momentum	20	15	Growing demand for at-home hair coloring products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	8	Facing competition from other established hair color brands offering similar features.	Kantar
Use-case Advantage	5	5	Provides salon-quality hair color results at home, appealing to busy Indian consumers.	Nielsen
Final Market Score	100	76/100 (3.80/5)	Revlon ColorSilk Permanent Hair Color in Light Golden Brown 5G offers a strong value proposition in the Indian market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—