Original W One Shampoo and 3 In 1 Conditioner 300ml Pack of 2 Unisex All types Hair

Original W One Shampoo and 3 In 1 Conditioner 300ml Pack of 2 Unisex All types Hair

Key Features: - The Original W One Shampoo and 3 In 1 Conditioner comes in a convenient pack of 2 bottles, each containing 300ml of product. - This unisex product is suitable for all types of hair, making it versatile and easy to use for anyone. - The shampoo effectively cleanses the hair and scalp without stripping away natural oils, while the conditioner provides deep hydration and nourishment. For whom: - This product is ideal for individuals who want a simple and effective hair care solution that can easily fit into their daily routine. - It is great for people with all hair types, whether they have curly, straight, thick, or thin hair. Pros: - The 2-in-1 shampoo and conditioner formula saves time and money by combining two essential hair care products into one. - The product is unisex, making it a great option for households with multiple users or for those who prefer a more minimalist approach to their hair care routine. Cons: - Some users may prefer separate shampoo and conditioner products for more customized hair care. - The 300ml size may not be suitable for those who go through hair products quickly or have longer/thicker hair that requires more product per use.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers convenient 2-in-1 solution suitable for all hair types	GfK
Brand Strength	20	15	Established brand with good reputation in hair care sector	Brandwatch
Category Momentum	20	10	Growing demand for 2-in-1 hair products in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market	Euromonitor
Competition	10	9	Facing moderate competition from other 2-in-1 hair products	Nielsen
Use-case Advantage	5	2	Simplifies hair care routine for both men and women	Kantar
Final Market Score	100	66/100 (3.30/5)	Well-positioned 2-in-1 shampoo and conditioner for diverse Indian market

Factor	Rating (out of 5)	Notes
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