Oriflame Milk Honey Gold Shampoo For Radiant Soft Silky Hair 250Ml

Oriflame Milk Honey Gold Shampoo For Radiant Soft Silky Hair 250Ml

This Oriflame Milk & Honey Gold Shampoo is specially formulated to give you radiant, soft, and silky hair. Enriched with the goodness of milk and honey, it provides deep nourishment to your hair, leaving it feeling smooth and luxurious.

Key Features:
- Contains milk and honey for deep nourishment
- Leaves hair feeling soft and silky
- Helps to restore radiance to dull hair
- Suitable for all hair types

For whom:
This shampoo is perfect for anyone looking to add a touch of luxury to their hair care routine. Whether you have dry, damaged, or dull hair, this shampoo can help restore radiance and softness.

Pros:
- Nourishing formula with milk and honey
- Leaves hair feeling silky and smooth
- Adds radiance to dull hair

Cons:
- Some may find the scent too strong
- May not be suitable for those with allergies to milk or honey.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Milk & Honey ingredients align well with Indian consumer preference for natural products.	India Retailing
Brand Strength	20	18	Oriflame is a well-established brand in India with strong consumer trust.	Brand Equity
Category Momentum	20	15	Shampoos category growing steadily in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Business Today
Competition	10	10	Facing moderate competition from both local and international shampoo brands in India.	The Economic Times
Use-case Advantage	5	3	Addresses the need for soft and silky hair, a common desire among Indian consumers.	Hindustan Times
Final Market Score	100	76/100 (3.80/5)	Oriflame Milk & Honey Gold Shampoo offers a strong value proposition in the competitive Indian shampoo market.

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