O two O Liquid Blush 1

O two O Liquid Blush 1

oz is a lightweight and buildable liquid blush that provides a natural flush of color to the cheeks.

Key Features:
- Long-lasting formula
- Easy to blend
- Comes in a travel-friendly size

For whom:
This liquid blush is perfect for anyone looking for a natural and dewy flush of color on their cheeks. It is suitable for all skin types.

Pros:
- Gives a natural and radiant finish
- Buildable formula allows for customization of intensity
- Can be used on bare skin or over foundation

Cons:
- Some may find the packaging a little small for the price
- May not be suitable for those who prefer powder blushes

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Innovative formulation and wide shade range.	Vogue India
Brand Strength	20	18	Strong brand reputation and customer loyalty.	Brand Equity
Category Momentum	20	15	Growing demand for liquid blush in Indian market.	Mintel
Price Positioning	20	15	Competitive pricing compared to similar products.	Retail Today
Competition	10	5	Facing strong competition from established brands.	Cosmopolitan India
Use-case Advantage	5	3	Easy application for beginners and professionals.	Elle India
Final Market Score	100	76/100 (3.80/5)	Innovative liquid blush with strong brand loyalty, facing tough competition.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—