Nykaa SKINgenius Skin Perfecting and Hydrating Compact 02 Rose Beige

Nykaa SKINgenius Skin Perfecting and Hydrating Compact 02 Rose Beige

is a versatile compact powder that provides a smooth, matte finish to your skin. It is enriched with Vitamin E and Hyaluronic Acid, making it suitable for all skin types.

Key features of this compact include its lightweight formula, buildable coverage, and long-lasting wear. It is also free from parabens, sulfates, and mineral oils, making it a safe choice for sensitive skin.

This compact is designed for individuals looking for a quick and easy way to touch up their makeup throughout the day. It is perfect for those with oily or combination skin, as it helps control shine and blur imperfections.

Pros of the Nykaa SKINgenius Compact include its travel-friendly packaging, smooth application, and natural finish. It also comes in a variety of shades to suit different skin tones.

Cons of this product may include a limited shade range and potential for flashback in flash photography. Some users with dry skin may find it accentuates dry patches.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Good match of features with consumer needs in the compact powder segment.	Vogue India
Brand Strength	20	15	Nykaa's strong brand reputation and customer loyalty.	Brand Equity
Category Momentum	20	10	Growing demand for compact powders in Indian market.	Mintel
Price Positioning	20	10	Competitive pricing compared to similar products in the market.	Retail Today
Competition	10	6	Facing moderate competition from other compact powder brands in India.	Cosmopolitan
Use-case Advantage	5	5	Offers skin-perfecting and hydrating benefits, meeting consumer preferences.	Elle India
Final Market Score	100	66/100 (3.30/5)	Nykaa SKINgenius Compact 02 Rose Beige well-positioned in Indian compact powder market.

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