Nykaa Brow Chika WOW Eyebrow Pencil Coven Cocoa 01 1 08gm

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Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Nykaa Brow Chika WOW Eyebrow Pencil is well-positioned in the growing Indian market for eyebrow colors.
Rs.375.00 Rs.499.00
Best price from Amazon.in Amazon.in

Details

Nykaa Brow Chika WOW Eyebrow Pencil Coven Cocoa 01 1 08gm

The Nykaa Brow Chika WOW Eyebrow Pencil in the shade Coven Cocoa 01 is a versatile and easy-to-use eyebrow pencil that helps create defined and natural-looking brows. With its fine tip, this pencil allows for precise application and helps fill in sparse areas effortlessly.

Key Features:
1. Long-lasting formula
2. Easy to blend
3. Fine tip for precise application
4. Available in multiple shades

This eyebrow pencil is suitable for anyone looking to enhance their brows and achieve a polished look. Whether you're a beginner or a makeup enthusiast, this product is perfect for achieving well-groomed eyebrows that frame your face beautifully.

Pros:
1. Versatile shade for various skin tones
2. Easy to use and blend
3. Long-lasting formula

Cons:
1. May need to be sharpened frequently
2. Limited shade range

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers a wide range of shades suitable for Indian skin tones. Vogue
Brand Strength 20 18 Nykaa is a well-established brand in the Indian beauty market. Forbes
Category Momentum 20 15 Growing demand for eyebrow colors in Indian market. Mintel
Price Positioning 20 15 Competitively priced compared to similar products in the market. ET
Competition 10 5 Facing competition from both high-end and drugstore brands. Hindu
Use-case Advantage 5 3 Easy to use for beginners and professionals alike. Elle
Final Market Score 100 76/100 (3.80/5) Nykaa Brow Chika WOW Eyebrow Pencil is well-positioned in the growing Indian market for eyebrow colors.

India Trend Score

FactorRating (out of 5)Notes
Social Media Buzz0.0
Retail Presence0.0
Price Appeal0.0
Community Hype0.0
Festive Sales0.0
Performance in Climate0.0

Price Comparison

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Rs.375.00 Rs.499.00

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Nykaa Brow Chika WOW Eyebrow Pencil Coven Cocoa 01 1 08gm

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Best price
Rs.375.00 Rs.499.00