NIVEA Cocoa Nourish 400ml Body Lotion with Deep Moisture Serum 48 H Moisturization With Cocoa Butter Coconut Oil Non Greasy Healthy Looking Skin For Very Dry Skin

NIVEA Cocoa Nourish 400ml Body Lotion with Deep Moisture Serum 48 H Moisturization With Cocoa Butter Coconut Oil Non Greasy Healthy Looking Skin For Very Dry Skin

NIVEA Cocoa Nourish Body Lotion is a nourishing body lotion that provides deep moisturization for up to 48 hours. Enriched with Cocoa Butter and Coconut Oil, it effectively hydrates and nourishes the skin, leaving it healthy and soft.

Key Features: - Contains Deep Moisture Serum for long-lasting hydration - Infused with Cocoa Butter and Coconut Oil for intense nourishment - Non-greasy formula that absorbs quickly into the skin - Helps in maintaining healthy-looking skin - Suitable for very dry skin

For those with very dry skin looking for a hydrating and nourishing body lotion, NIVEA Cocoa Nourish Body Lotion is the perfect solution. Its rich formula helps in restoring the skin's moisture barrier and leaving it feeling smooth and soft.

Pros: - Long-lasting hydration for up to 48 hours - Rich in Cocoa Butter and Coconut Oil for intense nourishment - Non-greasy formula that is easily absorbed - Helps in improving skin texture and appearance Cons: - May not be suitable for those with allergies to cocoa or coconut - Slightly higher price point compared to other body lotions on the market

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Cocoa butter and coconut oil are popular ingredients for moisturizing in India.	Vogue India
Brand Strength	20	18	NIVEA is a well-established and trusted brand in India.	Brand Equity
Category Momentum	20	15	Growing demand for body lotions in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail Today
Competition	10	8	Facing strong competition from other established body lotion brands.	Business Standard
Use-case Advantage	5	5	Addresses the needs of very dry skin effectively.	Femina
Final Market Score	100	76/100 (3.80/5)	Strong brand and ingredients fit, but faces pricing and competition challenges.

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