Neutrogena Makeup Remover Cleansing Towelettes 25 ct 2 Pack

Neutrogena Makeup Remover Cleansing Towelettes 25 ct 2 Pack

Neutrogena Makeup Remover Cleansing Towelettes come in a convenient 25 count pack, perfect for on-the-go makeup removal. These towelettes effectively remove all traces of makeup, dirt, and oil without leaving any residue behind. The gentle formula is suitable for all skin types, including sensitive skin.

Key Features: - Disposable towelettes for quick and easy makeup removal - Gentle formula that is ophthalmologist-tested and safe for use around the eyes - Alcohol-free and oil-free, making it suitable for all skin types - Leaves skin feeling clean, fresh, and hydrated - Convenient pack size for travel and daily use

For whom: Neutrogena Makeup Remover Cleansing Towelettes are ideal for anyone looking for an effective and gentle makeup remover. They are suitable for all skin types, including those with sensitive skin or contact lens wearers.

Pros: - Convenient packaging for on-the-go use - Gentle formula that effectively removes makeup without causing irritation - Leaves skin feeling clean and refreshed - Suitable for all skin types

Cons: - Some users may find the towelettes to be too small for full-face makeup removal - May not be as effective for removing waterproof or long-wearing makeup

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The product offers convenient makeup removal in a 2 pack format.	Retail360
Brand Strength	20	18	Neutrogena is a well-known and trusted brand in India.	Brandwatch
Category Momentum	20	15	High demand for makeup cleansing wipes in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar makeup wipes in India.	PricePulse
Competition	10	10	Facing moderate competition from other established makeup wipe brands.	MarketWatch
Use-case Advantage	5	3	Suitable for quick and effective makeup removal on-the-go.	BeautyInsider
Final Market Score	100	76/100 (3.80/5)	Neutrogena Makeup Remover Cleansing Towelettes 25 ct 2 Pack is a strong contender in the Indian makeup cleansing wipes segment.

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