Modicare Salon Professional Hair Color Dark Blond 6 145 ml

Modicare Salon Professional Hair Color Dark Blond 6 145 ml

Modicare Salon Professional Hair Color in Dark Blond shade is a high-quality hair coloring product that provides long-lasting color and shine to your hair. With its easy application process, you can achieve salon-like results at home.

Key Features: - Contains nourishing ingredients to protect and strengthen hair - Provides full coverage of gray hair - Leaves hair feeling soft and silky - Ammonia-free formula for gentle coloring

For whom: This hair color is suitable for anyone looking to change or enhance their hair color with a professional-quality product. It is ideal for those who want to cover gray hair or simply want to try a new shade at home.

Pros: - Easy to use at home - Long-lasting color - Nourishing ingredients for hair health - Ammonia-free formula

Cons: - May require multiple applications for desired results - Color may slightly vary from what is shown on the box

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers a wide range of shades suitable for Indian consumers.	Vogue
Brand Strength	20	15	Modicare's strong reputation in the Indian beauty industry.	Brand Equity
Category Momentum	20	10	Growing demand for permanent hair color in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail Today
Competition	10	6	Facing strong competition from other established brands in the segment.	Business Standard
Use-case Advantage	5	5	Easy application process suitable for home use.	Beauty Insider
Final Market Score	100	66/100 (3.30/5)	Modicare Salon Professional Hair Color Dark Blond 6 is well-positioned in the Indian market with a competitive offering.

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