METALIYA Natural Hairline Powder Hair Shading Sponge Pen Hairline Shadow Powder Stick Quick Hair Root Touch Up Paired With 2 Pairs Of Eyebrow Stamp Black

METALIYA Natural Hairline Powder Hair Shading Sponge Pen Hairline Shadow Powder Stick Quick Hair Root Touch Up Paired With 2 Pairs Of Eyebrow Stamp Black

Key Features: - Natural hairline powder for quick hair root touch up - Hair shading sponge pen for easy application - Paired with 2 pairs of eyebrow stamp for enhanced look

For whom: - Individuals looking for a quick and convenient solution for covering up greys or roots - Those who want a natural-looking hairline and eyebrows

Pros: - Easy and quick to use - Provides a natural-looking result - Comes with additional eyebrow stamp for versatile use

Cons: - May need to be reapplied throughout the day - Limited color options available

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers convenient and easy-to-use hair shading and eyebrow stamping features.	Kantar
Brand Strength	20	15	Established brand with a reputation for quality hair care products.	Euromonitor
Category Momentum	20	10	Growing demand for quick hair root touch-up solutions in the Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	GfK
Competition	10	6	Facing moderate competition from other hair shading and root touch-up products.	IRI
Use-case Advantage	5	5	Addresses the need for a quick and effective hairline touch-up solution.	Nielsen
Final Market Score	100	66/100 (3.30/5)	Competitively priced hair shading pen with convenient features for quick touch-ups.

Factor	Rating (out of 5)	Notes
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