MARS Ultra Curl Long lasting Fabulash Mascara With Ultra Fine Smudge and Water Proof Sketch Eyeliner 2 Items in the set

MARS Ultra Curl Long lasting Fabulash Mascara With Ultra Fine Smudge and Water Proof Sketch Eyeliner 2 Items in the set

The MARS Ultra Curl Long Lasting Fabulash Mascara is designed to give your lashes intense curl and volume that lasts all day. Its ultra fine brush allows for precise application and separation of each lash for a defined and dramatic look. The mascara is also smudge-proof and water-resistant, ensuring that your lashes stay curled and voluminous throughout the day.

The Ultra Fine Smudge and Water Proof Sketch Eyeliner in this set is perfect for creating bold, long-lasting lines that won't budge. Its smooth and creamy formula glides on easily and dries quickly to a waterproof finish, making it ideal for all-day wear. The fine tip allows for precise application, whether you want a thin, subtle line or a bold, dramatic look.

This set is perfect for anyone looking to achieve a dramatic eye look that lasts all day. Whether you have short, straight lashes that need a curl boost or you love to create bold eyeliner looks, this set has everything you need to achieve your desired look.

Pros: - Long-lasting formula - Smudge-proof and water-resistant - Ultra fine brush and tip for precise application - Creates bold and dramatic eye looks Cons: - May require multiple coats for a more dramatic effect - Some users may find the mascara formula too thick

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features like smudge-proof and water-proof are highly sought after in India.	Euromonitor
Brand Strength	20	18	Established brand with a loyal customer base in India.	Brandwatch
Category Momentum	20	15	Growing demand for long-lasting mascaras in Indian market.	Mintel
Price Positioning	20	10	Competitively priced for the Indian market segment.	Retail360
Competition	10	8	Facing moderate competition from similar products in the Indian market.	Forbes
Use-case Advantage	5	5	Addresses the need for long-lasting and easy-to-use mascaras.	Vogue
Final Market Score	100	76/100 (3.80/5)	Well-positioned mascara set with strong brand and features for the growing Indian market.

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