MARS Metallic Liquid Glitter Eyeshadow Waterproof Highly Pigmented Smooth Glide Formula 5 5ml 09 Pole Star

MARS Metallic Liquid Glitter Eyeshadow Waterproof Highly Pigmented Smooth Glide Formula 5 5ml 09 Pole Star

This MARS Metallic Liquid Glitter Eyeshadow is a highly pigmented eyeshadow that features a smooth glide formula for easy application. Its waterproof formula ensures long-lasting wear without smudging or fading.

Key Features:
- Highly pigmented
- Smooth glide formula
- Waterproof
- Metallic finish
- Long-lasting wear

This eyeshadow is perfect for anyone who loves experimenting with bold and glittery eye looks. Whether you're going for a dramatic nighttime look or a fun festival vibe, this eyeshadow will give you the perfect amount of shimmer and shine.

Pros:
- Intense pigmentation
- Easy to apply
- Long-lasting formula
- Waterproof

Cons:
- May require a bit of touch-up throughout the day
- Metallic finish may not be suitable for everyday wear for some people

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Waterproof, highly pigmented, and smooth glide formula are highly sought after features in Indian market.	Vogue India
Brand Strength	20	18	MARS is a well-known brand with a loyal customer base in India.	Brandwatch
Category Momentum	20	15	Eyeshadow category growing rapidly in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the Indian market.	Retail360
Competition	10	0	Intense competition in the Indian eyeshadow market with many established and emerging brands.	Cosmopolitan India
Use-case Advantage	5	3	Offers versatility for both everyday wear and special occasions.	Elle India
Final Market Score	100	66/100 (3.30/5)	MARS Metallic Liquid Glitter Eyeshadow is well-positioned in the growing Indian market with its competitive pricing and sought-after features.

Factor	Rating (out of 5)	Notes
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