MARS Matte Super Stay Up to Hours Long Lasting Smudge Proof and Waterproof Lipstick for Women 2 6 gm 12 Sinful

MARS Matte Super Stay Up to Hours Long Lasting Smudge Proof and Waterproof Lipstick for Women 2 6 gm 12 Sinful

MARS Matte Super Stay lipstick is a long-lasting, smudge-proof, and waterproof lipstick specifically designed for women. It comes in a 6gm tube, and the shade '12 Sinful' is a popular choice among customers for its deep red hue.

Key features of this lipstick include its matte finish, which gives a trendy and sophisticated look, and its super stay formula, which ensures that the color stays vibrant for up to 12 hours without fading or smudging.

This lipstick is ideal for women who lead busy lifestyles and don't have time for frequent touch-ups. Whether you're attending a special event, heading to the office, or running errands, this lipstick will stay put all day long.

Pros of the MARS Matte Super Stay lipstick include its long-lasting formula, vibrant color payoff, and smudge-proof and waterproof properties. It is also easy to apply and comfortable to wear throughout the day.

Cons of this lipstick may include the need for an oil-based makeup remover to completely remove the product at the end of the day. Some users may also find the matte finish to be drying, so it's important to apply a lip balm beforehand for added hydration.

Overall, the MARS Matte Super Stay lipstick is a great choice for women looking for a reliable and long-lasting lipstick that can withstand whatever the day throws at them.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers smudge-proof and waterproof features, aligning with market trends.	Vogue
Brand Strength	20	18	Established brand with a loyal customer base in India.	Brand Equity
Category Momentum	20	15	Growing demand for long-lasting lipsticks in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar long-lasting lipsticks in India.	Retail Today
Competition	10	8	Facing strong competition from other long-lasting lipstick brands in India.	Elle
Use-case Advantage	5	5	Addresses the need for all-day wear without frequent touch-ups.	Cosmopolitan
Final Market Score	100	76/100 (3.80/5)	Highly competitive long-lasting lipstick with strong brand presence in India.

Factor	Rating (out of 5)	Notes
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