Kiro All Day Comfort Kajal Liner Carbon Black 0 35g Smudgeproof Transferproof Eye Kajal Long Lasting Vegan No Parabens Jojoba Seed Marula Oil Non Toxic Kajal for Eye

Kiro All Day Comfort Kajal Liner Carbon Black 0 35g Smudgeproof Transferproof Eye Kajal Long Lasting Vegan No Parabens Jojoba Seed Marula Oil Non Toxic Kajal for Eye

About Product: The Kiro All Day Comfort Kajal Liner is a carbon black eye kajal that is smudgeproof and transferproof. It is long-lasting, vegan, and free of parabens, making it a safe and non-toxic option for your eyes.

Key Features: This kajal is enriched with jojoba seed and marula oil to provide comfort and nourishment to the delicate skin around your eyes. It glides on smoothly and stays put all day without fading or smudging.

For whom: The Kiro All Day Comfort Kajal Liner is suitable for anyone looking for a reliable and long-lasting eye kajal that is gentle on the eyes. It is perfect for those with sensitive skin or anyone looking for a cruelty-free and vegan option.

Pros: - Smudgeproof and transferproof formula - Long-lasting and fade-resistant - Vegan and free of parabens - Enriched with jojoba seed and marula oil for added comfort - Suitable for sensitive skin Cons: - Some users may prefer a softer formula for easier application - May require multiple layers for a darker and more intense look

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Rich in Jojoba Seed and Marula Oil, meeting the demand for natural ingredients in cosmetics.	Kline
Brand Strength	20	18	Established brand reputation for quality and innovation in the beauty industry.	Euromonitor
Category Momentum	20	15	Growing demand for long-lasting and vegan beauty products in the Kajal & Kohls category.	Mintel
Price Positioning	20	15	Competitively priced compared to similar high-end vegan eyeliner products in the market.	Statista
Competition	10	5	Facing moderate competition from other established vegan eyeliner brands in the market.	IRI
Use-case Advantage	5	3	Offers smudgeproof and transferproof features for all-day wear, catering to busy consumers.	GfK
Final Market Score	100	76/100 (3.80/5)	Highly competitive vegan eyeliner with natural ingredients, meeting growing demand in the Indian market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
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Festive Sales	0.0	—
Performance in Climate	0.0	—