Inglot AMC Lip Pencil Matte 23 1 8 g

Inglot AMC Lip Pencil Matte 23 1 8 g

The Inglot AMC Lip Pencil Matte 23 is a highly pigmented lip pencil that provides long-lasting color and a matte finish. It is perfect for defining the lips and can be worn alone or as a base for lipstick.

Key Features: - Matte finish - Highly pigmented - Long-lasting - Smooth application

For whom: This lip pencil is suitable for anyone who wants a bold and defined lip look. It is great for those who prefer matte finishes and long-wearing lip products.

Pros: - Intense color payoff - Long-lasting formula - Versatile for use alone or with lipstick

Cons: - May require sharpening - Limited shade range

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Matte finish and shade variety align with current trends.	Vogue
Brand Strength	20	18	Inglot is a well-known and trusted brand in India.	Brandwatch
Category Momentum	20	15	Growing demand for lip liners in Indian market.	Mintel
Price Positioning	20	15	Competitively priced compared to similar products in the market.	Retail360
Competition	10	5	Facing moderate competition from other popular lip liner brands.	Cosmopolitan
Use-case Advantage	5	3	Long-lasting formula suitable for daily wear.	Elle
Final Market Score	100	76/100 (3.80/5)	Inglot AMC Lip Pencil Matte Shade 23 is well-positioned in the Indian lip liner market.

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