ilana Golden Hour Shimmering Makeup Primer Strobe Cream 50ml 2 in 1 Primer for Face Makeup Moisturizer to prevent Clogging of Pores Made with Real Pearl Particles Rose

ilana Golden Hour Shimmering Makeup Primer Strobe Cream 50ml 2 in 1 Primer for Face Makeup Moisturizer to prevent Clogging of Pores Made with Real Pearl Particles Rose

About Product: ilana Golden Hour Shimmering Makeup Primer Strobe Cream is a versatile 2-in-1 product that functions as both a primer for face makeup and a moisturizer. Made with real pearl particles, this primer adds a luminous shimmer to your skin, giving you a radiant glow. Key Features: - 2-in-1 primer and moisturizer - Contains real pearl particles for a shimmering effect - Helps prevent clogging of pores - Gives skin a radiant glow - Suitable for all skin types For whom: This product is suitable for anyone looking to add a luminous glow to their makeup routine. It is ideal for those with dry or dull skin who want to hydrate and prime their skin for flawless makeup application. Pros: - Multi-functional product saves time and money - Adds a luminous shimmer to the skin - Helps to prevent clogging of pores - Suitable for all skin types Cons: - May be too shimmery for those who prefer a more matte finish - Those with oily skin may find it too hydrating

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers unique 2-in-1 primer and moisturizer feature.	Vogue India
Brand Strength	20	18	Well-known brand with a loyal customer base.	Brand Equity
Category Momentum	20	15	Growing demand for primers in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products.	Beauty Insider
Competition	10	8	Facing strong competition from established primer brands.	Cosmopolitan India
Use-case Advantage	5	5	Addresses pore-clogging issues while providing a radiant finish.	Elle India
Final Market Score	100	76/100 (3.80/5)	Innovative 2-in-1 primer with good market potential in India.

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