Glider Face Cleansing Wipes Hydrating Moisturizing Facial Wipes with Cucumber Aloe Vera Vitamin E 25 Wipes Pack of 3 75 Wipes

Glider Face Cleansing Wipes Hydrating Moisturizing Facial Wipes with Cucumber Aloe Vera Vitamin E 25 Wipes Pack of 3 75 Wipes

- About Product: Glider Face Cleansing Wipes are convenient and easy-to-use wipes that help cleanse and hydrate your skin. Infused with cucumber, aloe vera, and Vitamin E, these wipes are gentle on the skin while effectively removing dirt, oil, and makeup.

- Key Features: Each pack contains 25 wipes, and this listing is for a pack of 3, giving you a total of 75 wipes. The wipes are moisturizing and hydrating, leaving your skin feeling fresh and rejuvenated. The cucumber extract helps in soothing and refreshing the skin, while aloe vera and Vitamin E provide hydration and nourishment.

- For whom: These Glider Face Cleansing Wipes are suitable for all skin types, including sensitive skin. They are perfect for anyone looking for a quick and easy way to cleanse and refresh their skin, especially when on-the-go.

- Pros & Cons: Pros: 1. The wipes are gentle and non-irritating, making them suitable for daily use. 2. They are convenient for travel or for times when you need a quick cleanse. 3. The hydrating ingredients help in maintaining skin moisture. 4. The pack of 3 offers a good value for money. Cons: 1. Some users may find the scent of cucumber too strong. 2. The wipes may not be as effective in removing heavy or waterproof makeup. Overall, Glider Face Cleansing Wipes are a great option for those looking for a gentle and hydrating cleansing solution in a convenient wipe form.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Incorporates popular skin-nourishing ingredients like cucumber, aloe vera, and vitamin E, aligning with current consumer preferences for natural products.	Vogue India
Brand Strength	20	18	Established brand with a loyal customer base and positive reputation in the skincare segment.	Brand Equity
Category Momentum	20	15	Growing demand for convenient makeup removal solutions in Indian market.	Mintel
Price Positioning	20	15	Competitively priced compared to similar offerings in the market, offering good value for money to consumers.	Retail360
Competition	10	10	Facing moderate competition from both established and emerging brands offering similar makeup cleansing wipes in the Indian market.	ET Retail
Use-case Advantage	5	3	Provides a quick and effective solution for makeup removal on-the-go, catering to the busy lifestyles of Indian consumers.	Femina
Final Market Score	100	81/100 (4.05/5)	Well-positioned in the Indian market with strong brand reputation, competitive pricing, and alignment with consumer preferences for natural skincare products.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—