Gleva Liquid Eyeliner Pen Eye Makeup Waterproof Smudge proof Longwearing Slim Tapered Tip Super Slim Liquid Eyeliner Quick Drying Formula Glides on Smoothly Middle Brown

Gleva Liquid Eyeliner Pen Eye Makeup Waterproof Smudge proof Longwearing Slim Tapered Tip Super Slim Liquid Eyeliner Quick Drying Formula Glides on Smoothly Middle Brown

About Product: The Gleva Liquid Eyeliner Pen is a high-quality eye makeup product that is waterproof and smudge-proof. Its longwearing formula ensures that your eyeliner stays in place all day. The slim tapered tip allows for precise application, making it easy to create various looks.

Key Features: - Waterproof and smudge-proof - Longwearing formula - Slim tapered tip for precise application - Quick drying formula - Glides on smoothly - Middle Brown shade

For whom: This liquid eyeliner pen is perfect for anyone who wants a reliable and long-lasting eyeliner. Whether you're a makeup novice or a beauty enthusiast, this product is easy to use and delivers professional-looking results.

Pros: - Waterproof and smudge-proof for all-day wear - Slim tapered tip for precise application - Quick drying formula for a seamless finish - Glides on smoothly for effortless application - The Middle Brown shade complements a variety of eye looks

Cons: - Some users may find the tapered tip too slim for creating thick lines - Limited shade range may not accommodate all skin tones

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features align with Indian consumer preferences.	Vogue
Brand Strength	20	15	Brand well-known for quality cosmetics.	Brand Equity
Category Momentum	20	10	Eyeliner category growing in India.	Mintel
Price Positioning	20	10	Competitively priced for the market.	Retail360
Competition	10	6	Facing strong competition from established brands.	Cosmopolitan
Use-case Advantage	5	5	Long-wearing formula suits Indian climate.	Elle
Final Market Score	100	66/100 (3.30/5)	Competitively positioned eyeliner with good feature fit.

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