Fae Beauty Liquid Lush Blush 5 5ml Featherlight Easy Blend Formula with a Seamless Serum Like Finish 8hr Long Wear Rich Buildable Pigment Formulated with a Bloom Blend of Hibiscus Magnolia and Chamomile Extracts Wifey

Fae Beauty Liquid Lush Blush 5 5ml Featherlight Easy Blend Formula with a Seamless Serum Like Finish 8hr Long Wear Rich Buildable Pigment Formulated with a Bloom Blend of Hibiscus Magnolia and Chamomile Extracts Wifey

Key Features: - Featherlight easy blend formula - Seamless serum finish - 8hr long wear - Rich buildable pigment - Infused with hibiscus, magnolia, and chamomile extracts for added skincare benefits

For whom: This product is perfect for those looking for a natural flush of color on their cheeks without the heaviness of traditional cream blushes.

Pros: - Lightweight and easy to blend formula - Long-lasting wear - Buildable pigment for customized intensity - Contains skin-loving botanical extracts for added nourishment

Cons: - Limited shade range - May not be suitable for those with very oily skin types

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features like long wear, buildable pigment, and natural extracts align well with Indian consumer preferences for face blush.	Vogue India
Brand Strength	20	18	Established brand with loyal customer base and positive brand perception in India.	Brand Equity
Category Momentum	20	15	Growing demand for innovative face blush products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium face blush products in India.	Femina
Competition	10	8	Facing moderate competition from other premium face blush brands offering similar features and benefits in the Indian market.	Cosmopolitan India
Use-case Advantage	5	5	Offers a seamless serum finish and 8hr long wear, meeting the need for long-lasting and easy-to-blend face blush in India.	Elle India
Final Market Score	100	76/100 (3.80/5)	Innovative face blush with strong brand presence and competitive pricing, well-aligned with Indian consumer preferences.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—