Everdiva liquid matte lipstick set Waterproof long lasting and vibrant colors that stay all day Perfect for any occasion offering smooth smudge proof perfection 6 PCS

Everdiva liquid matte lipstick set Waterproof long lasting and vibrant colors that stay all day Perfect for any occasion offering smooth smudge proof perfection 6 PCS

Key Features: - Waterproof formula - Long-lasting and vibrant colors - Smudge-proof - Set of 6 different shades

For whom: This liquid matte lipstick set is perfect for makeup enthusiasts who want a long-lasting, vibrant lip color that stays put all day. Whether you're going to work, a party, or a special event, this lipstick set offers a smooth and smudge-proof finish that will keep you looking great throughout the day.

Pros: - Waterproof formula ensures long-lasting wear - Vibrant colors for a bold lip look - Smudge-proof finish for a flawless appearance - Set of 6 shades offers variety for different occasions

Cons: - Some users may find the formula drying - Limited shade range in the set

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers key features like waterproof and vibrant colors in line with market trends.	Kantar
Brand Strength	20	18	Established brand with good reputation in cosmetics industry.	Euromonitor
Category Momentum	20	15	Growing demand for long-lasting lipsticks in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar quality lipstick sets.	GfK
Competition	10	8	Facing moderate competition from other established brands in the segment.	Statista
Use-case Advantage	5	5	Versatile for various occasions, enhancing user experience.	Nielsen
Final Market Score	100	76/100 (3.80/5)	Strong product with competitive pricing and feature fit for Indian lipstick market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—