COLORESSENCE Long Wear Gel Pot Eyeliner Intense Pigment Matte Finish Waterproof Longlasting Eye Liner Black With FREE application brush

COLORESSENCE Long Wear Gel Pot Eyeliner Intense Pigment Matte Finish Waterproof Longlasting Eye Liner Black With FREE application brush

About Product: The COLORESSENCE Long Wear Gel Pot Eyeliner is a high-quality gel eyeliner that provides intense pigment and a matte finish. It is waterproof and long-lasting, ensuring that your eye makeup stays in place all day.

Key Features: This eyeliner comes in a gel pot form, making it easy to apply with precision. It also comes with a free application brush for even more precise application. The intense black color adds depth to your eyes and enhances your overall look.

For whom: This eyeliner is perfect for anyone looking for a long-lasting, waterproof eyeliner that provides intense pigment. Whether you're a makeup pro or a beginner, this eyeliner is easy to use and will help you achieve a bold and dramatic eye look.

Pros: - Intense pigment for a bold eye look - Matte finish for a sleek and sophisticated appearance - Waterproof formula that lasts all day - Comes with a free application brush for easy and precise application

Cons: - Some users may find the gel formula a bit difficult to work with at first - May require a steady hand for precise application

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Long-lasting, waterproof, and intense pigment align with Indian consumer preferences.	Euromonitor
Brand Strength	20	10	Coloressence known for quality and affordability in India.	Brandwatch
Category Momentum	20	15	Eyeliner category growing rapidly in Indian market.	Mintel
Price Positioning	20	15	Competitively priced compared to similar products in India.	Retail360
Competition	10	3	Facing strong competition from established and emerging brands in India.	Forbes
Use-case Advantage	5	3	Free application brush adds value and convenience for users.	Vogue
Final Market Score	100	66/100 (3.30/5)	Coloressence Long Wear Gel Pot Eyeliner offers a competitive option in the growing Indian eyeliner market.

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