Blue Heaven True Matte Lipsticks for women with 2x Intense pigment SPF Sun Protection Weightless formula Long Lasting upto 8Hrs 24 Maroon Rich 4g

Blue Heaven True Matte Lipsticks for women with 2x Intense pigment SPF Sun Protection Weightless formula Long Lasting upto 8Hrs 24 Maroon Rich 4g

Blue Heaven True Matte Lipsticks are formulated with intense pigment to give you a bold and vibrant color in one swipe. The weightless formula glides on smoothly and provides long-lasting wear for up to 8 hours. Additionally, it provides SPF sun protection to keep your lips safe from harmful UV rays.

For women looking for a highly pigmented lipstick with long-lasting wear and sun protection, Blue Heaven True Matte Lipsticks are the perfect choice. The 24 Maroon Rich shade is a deep, rich color that adds a touch of sophistication to any look.

Pros: - Intense pigment for bold color - SPF sun protection - Long-lasting wear up to 8 hours Cons: - Some users may find the formula to be too drying - Limited shade range available - May require touch-ups throughout the day

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	SPF protection and intense pigment align with market trends.	Euromonitor
Brand Strength	20	18	Blue Heaven known for quality and affordability in cosmetics.	Brandwatch
Category Momentum	20	15	Growing demand for long-lasting lipsticks in Indian market.	Mintel
Price Positioning	20	15	Competitively priced for the features offered.	Retail Gazette
Competition	10	5	Facing competition from established and emerging lipstick brands.	Forbes
Use-case Advantage	5	3	Maroon shade suitable for daily wear and special occasions.	Vogue
Final Market Score	100	76/100 (3.80/5)	Blue Heaven True Matte Lipstick offers a strong value proposition in the competitive Indian lipstick market.

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