BELLAVITA pH Adapting Lip Gloss 4ml Glossy Finish Hydrating Non sticky Color Changing Based on pH Strip Tease

BELLAVITA pH Adapting Lip Gloss 4ml Glossy Finish Hydrating Non sticky Color Changing Based on pH Strip Tease

Key Features: - Glossy finish for a shiny look - Hydrating formula to keep lips moisturized - Non-sticky texture for comfortable wear - Color-changing based on pH levels for a unique look - Strip Tease shade for a subtle and natural appearance
For whom: This lip gloss is suitable for anyone looking for a versatile lip product that provides hydration, color, and a glossy finish. It is perfect for those who want a lip product that adapts to their pH levels for a personalized touch.
Pros: - Provides a glossy finish for a polished look - Hydrating formula keeps lips soft and smooth - Non-sticky texture for comfortable wear - Color-changing feature adds a fun and unique element - Strip Tease shade is versatile and flattering on various skin tones
Cons: - Color may vary depending on individual pH levels - May need to reapply throughout the day for maximum color payoff

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Innovative pH-adapting and hydrating formula.	Vogue India
Brand Strength	20	18	Strong brand reputation and customer loyalty.	Brand Equity
Category Momentum	20	15	Growing demand for lip glosses in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products.	Retail Today
Competition	10	8	Facing strong competition from established lip gloss brands.	Beauty Monitor
Use-case Advantage	5	5	Unique color-changing feature based on pH levels.	Cosmetics Business
Final Market Score	100	76/100 (3.80/5)	Innovative lip gloss with strong brand and feature fit, facing competitive market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
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Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—